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JAMBOHUT -  A Fair Trade, A Fair Price, A Fair Deal for All - Treating our customers fairly

In a retail market, treating customers fairly, and building a company reputation for that, helps to build and maintain Jambohut`s reputation as a good Fair Trade Company to work with. It will help improve customer loyalty, trust and confidence. But treating customers fairly is not about keeping on good terms with our customers, but rather a philosophy about how the business should be conducted. Being ‘fair’ to customers not only fits with the ‘Jambohut ethos` it is paramount to our fair trade brand and ethnic values.

Although Jambohut is not a financial services company, it embraces UK regulatory guidance and aims to set the bar high for service and its reputation in the market.  The Financial Services Authority`s (FSA) requirement for modern day businesses to treat their customer’s fairly is set out in a set of FSA principles, the first being Principle (6); i.e. that a firm must pay due regard to the interests of its customers and treat them fairly. In addition, a number of other principles and guidance apply to how a firm deals with its customers:

Principle 1: A firm must conduct its business with integrity.
Principle 7: A firm must pay due regard to the information needs of its clients, and communicate information to them in way that is clear, fair and not misleading.
Principle 8: A firm must manage conflicts of interests fairly, both between itself and its customers and between a customer and another client.

Organisations that choose to embed these principles of fairness into their strategy, ethos and culture, can then show that this has led to fair treatment of its customers, and thus will benefit from less scrutiny from any fair trade associations or legal bodies.

Treating our customers fairly applies not just at outset, but throughout the whole lifecycle of the sales process with our customers and producers alike.  Treating customers fairly doesn`t always mean that the customer is always right, nor does it mean that customers will be provided with a silver service. Jambohut takes pride in providing quality products and service to all its customers, and each member of our organisation always seeks to ensure that everyone is treated fairly.